WiFi offload

WiFi offload is moving mobile data traffic from the cellular network onto WiFi. Service providers use it because carrying data on WiFi costs far less than on cellular — lowering the cost per bit — while relieving congestion in dense areas and improving indoor coverage and capacity. Done with Passpoint, it stays seamless and secure for subscribers, so experience improves as cost drops.

Cellular capacity is expensive; WiFi capacity is comparatively cheap. By steering data-heavy traffic onto managed and federated WiFi networks, a carrier reduces its cost per bit and eases pressure on the mobile network, especially indoors and in dense areas. Cloud4Wi automates this with Passpoint so offload happens seamlessly and securely, without degrading the subscriber experience.

Passpoint lets a device discover and authenticate to trusted WiFi automatically and securely — no captive portal or manual login. For offload, that means a subscriber's device connects to the operator's managed or federated WiFi the moment it's in range, giving a cellular-like experience. The automatic, secure handoff is what makes offload seamless enough to rely on at scale.

WBA OpenRoaming, from the Wireless Broadband Alliance, is a global federation that lets users connect automatically and securely across participating WiFi networks with one trusted identity. For a service provider, joining the federation extends offload reach far beyond its own footprint — subscribers offload at any federation location, without the provider having to build or manage those networks.

Cloud4Wi supports offload in three places: your own managed locations and business-client sites, any location in the WBA OpenRoaming federation, and your roaming partners' locations. Together these dramatically expand where subscribers can offload automatically and securely — extending indoor coverage and capacity across the places people actually spend their time.

Yes. Cloud4Wi uses Passpoint-based authentication with encryption rather than open networks, so offloaded connections are secure and automatic. The platform is SOC 2 certified and built for GDPR and global compliance, with data handled under a data-compliance framework. Subscribers get a seamless, protected experience, and providers meet the security and regulatory bar their networks require.