Captive Portal

Captive portal: branded WiFi onboarding that converts

Launch a fully branded WiFi captive portal, capture opt-in customer data, and onboard guests to Passpoint and OpenRoaming — all from one cloud dashboard, on the hardware you already own.
  • No credit card required
  • SOC 2 Certified
  • Works on existing hardware
Captive Portal

300M+

Mobile Users Connected

70K+

Locations Worldwide

150

Countries

3M+

Roaming Networks

— TRUSTED BY
  • Albertsons
  • Boisset Collection
  • Campari Group
  • Comune di Firenze
  • Fondazione Palazzo Strozzi
  • GUESS
  • Lacoste
  • Loro Piana
  • MSC Cruises
  • The Cordish Companies
  • Opera San José
  • Prada Group
  • STARR Restaurants
  • USO
  • AC Milan
— FROM AMENITY TO BUSINESS TOOL

Maximize the potential of your branded captive portal

Seamlessly personalize your WiFi onboarding experience and transform it into a business asset
mdu no standardization across your property 1
Easy Customization
Brand your captive portal: upload logo, customize messages for each location, and serve automated multilingual portals based on device language
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Multiple Login Options
Offer multiple sign up options, including SSO with IdP, passwordless access with customizable forms, account registration with credentials, access via OTPs
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Passpoint Onboarding
Encourage WiFi users to download the Passpoint profile seamlessly during onboarding via the captive portal, offering them automatic and secure WiFi access
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Data Collection
Gather WiFi user personal data, preferences, and opinions, while effortlessly obtaining customized opt-ins in accordance with data compliance

Give marketing the first-party data they've been missing.

Guest analytics, location analytics, and triggered messaging — all in one platform.

— ONBOARDING EXPERIENCE

From guest to automatically connected — in one flow

Guide guests from network join to Passpoint auto-reconnect, with an optional loyalty sign-up step in between
Onboarding Captive
— POWERED BY AI

How does Hedy AI engine help your team?

Named after Hedy Lamarr, whose pioneering work laid the groundwork for modern wireless communication. Hedy doesn't replace your IT team — it minimizes the manual work that keeps them from strategic priorities.
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Issue Detection
Hedy detects network issues before guests notice them — not after the first support ticket lands. So your team can act before anyone complains.
faster resolution
Faster Resolution
When issues arise, Hedy proposes actionable resolutions — significantly reducing time to fix and eliminating the back-and-forth that slows teams down.
actionable insights
Actionable Insights
Hedy transforms connection and behavior data into actionable insights — improving both network performance and business strategy, continuously.

No more headaches

Spend less time on tickets and more time on business outcomes.

— BUILT ON YOUR EXISTING NETWORK

Which WiFi hardware does Cloud4Wi work with?

Layer Cloud4Wi onto the access points you already own. Most deployments go live in a few hours, not months — no parallel hardware, no firmware lock-in, no rip-and-replace.
  • Cisco
  • Cisco Meraki
  • Extreme Networks
  • HPE
  • Arista Networks
  • Ruckus
  • Ubiquiti
  • Cambium Networks
  • Omada Tp-Link
  • Ericsson
  • EnGenius
  • Huawei
  • Fortinet
  • Plasma Cloud
— FEATURED PRODUCT DOCUMENTATION

See how the captive portal works

At A Glance
Gain a comprehensive view of Cloud4Wi's captive portal solution for enterprises
FIND OUT MORE
Faster Resolution
Easily combine onboarding and data collection into a seamless, unified process
DISCOVER HOW
Path To Passpoint
Facilitate WiFi users in downloading the Passpoint profile on their device via the captive portal
SIMPLIFY THE EXPERIENCE
— CLIENT RESULTS

Trusted by global leaders in every industry.

Real outcomes from organizations that turned WiFi into a strategic business asset.
FONDAZIONE PALAZZO STROZZI 1 small
Transformed WiFi into a strategic visitor engagement and marketing channel.
80K

Contacts in 24 months

48%

Marketing opt-in rate

45%

Email open rate

gruppo fs small
Redefined WiFi for Italian rail
travelers with millions of opted-in connections.
116

Active stations

2.3M

Total connections

1.3M

Opted-in profiles

opera san jose small
Turned in-venue WiFi into a
live audience engagement
platform.
36%

Connection rate

51%

Response rate

84%

Marketing opt-in rate

BoissetCollection small
Unlocked the power of guest WiFi to elevate customer engagement and CRM effectiveness
20,8K+

Visitors onboarded

73,7%

Marketing opt-in

7%

Conversion rate

Guess Logo 1 small
Unlocked in-store data for 360-degree customer views and targeted messaging
750+

Stores deployed

30K+

New profiles per month

1M+

Real-time moments

Prada Group logo small
Consistent branded guest WiFi across 600+ global stores — no rip-and-replace required.
600+

Stores worldwide

Multi

Brand support

Global

Compliance

Carmila color small
Empowered unique customer insights across 200+ retail properties with 360° profiles.
200+

Locations deployed

33K+

Opted-in contacts per month

91%

Opt-in ratio

The cordish company small
Turned guest WiFi into a powerful
BI tool across 8 entertainment
districts.
8

Districts

8,700

Guest profiles per month

100%

Marketing opt-in rate

— FAQ

Frequently asked questions

Everything you need to know about guest WiFi, Passpoint, compliance, and how Cloud4Wi works.

A captive portal is the branded web page users see before joining a public WiFi network. An enterprise solution like Cloud4Wi lets you customize that page, offer multiple login options, capture opt-in data, enforce compliance, and onboard guests to Passpoint — turning WiFi access into a secure, measurable business asset.

It requires users to authenticate — via social login, credentials, OTP, or a form — before joining, blocking anonymous access. Administrators manage every location from one cloud dashboard, apply consistent policies, and monitor who connects. Cloud4Wi adds integrations and access controls to keep distributed networks secure.

Cloud4Wi supports single sign-on via social, passwordless access with customizable forms, account registration with credentials, and one-time passcodes. It also encourages guests to download a Passpoint profile during onboarding, so they reconnect automatically and securely on future visits without seeing the portal again.

Enterprises can gather email addresses, phone numbers, demographics, preferences, and opinions, with customizable opt-ins. Cloud4Wi captures consent in line with data-compliance rules like GDPR, so the data feeds marketing and analytics legally. This turns WiFi onboarding into a first-party data source you can act on.

A cloud-based portal deploys in hours, scales elastically, and updates automatically, with no on-premise hardware to maintain. You manage every site from one dashboard and get built-in analytics and reporting. Cloud4Wi is cloud-native and hardware-agnostic, so it works with your existing access points without rip-and-replace.

It works with your existing infrastructure. Cloud4Wi is hardware-agnostic and integrates with major vendors including Cisco, HPE Aruba, Extreme, Ruckus, Ubiquiti, Arista, and Huawei. There is no rip-and-replace, so you can deploy the captive portal across all locations on the access points you already own.

Ready to reimagine your WiFi?

Spin up your 30-day free trial in minutes, or book time with our team
of WiFi experts to scope an enterprise rollout.

  • SOC 2 certified
  • No credit card required
  • GDPR & global compliance
  • No rip-and-replace