WiFi Analytics
WiFi analytics for your services and your guests
Give every user, resident, or device its own WiFi key, then manage them all from one cloud dashboard — across any vendor's hardware.
300M+
Mobile Users Connected
70K+
Locations Worldwide
150
Countries
3M+
Roaming Networks
— TRUSTED BY
— WHAT YOU CAN MEASURE
See everything your WiFi knows
Analytics is two views of the same network — service health and guest behavior — read live across every location.
Every metric comes back with charts, KPIs, and one-click CSV/Excel export.
Every metric comes back with charts, KPIs, and one-click CSV/Excel export.
Real-Time Monitoring
Who’s connected right now: total online users, busiest venues, top countries, plus instant platform health checks. Always live.
Connectivity & Performance Insights
Connection volumes and trends, average session duration, data traffic, peak hours, busiest days, and more.
Troubleshooting & Connection Quality
Connection requests vs. rejects, error rates, and reject breakdowns by type, so you fix problems faster.
Audience & Guest Intelligence
Active users, returning-guest and loyalty trends, top users, and device breakdown by type, OS, model, and vendor.
Marketing & Contact Acquisition
New contacts, email and phone capture, opt-ins and consent trends, acquisition sources, and language preferences.
Multi-Location Performance
Locations ranking by connections, users, contacts, and traffic to see what’s working and where to act.
No more guesswork
Spend less time building dashboards and more time acting on what they show.
— SERVICE ANALYTICS
Know your network is healthy — before the tickets start
Service analytics show how your WiFi is performing in real time, across every site. Spot a degraded venue, a spike in rejected connections, or an authentication issue before it turns into a support queue — no probes, no exports, no waiting on a report.
Real-Time Monitoring
Online users, busiest venues, top countries, and live platform-health checks.
Connection Quality
Requests vs. rejects, error rates, and reject breakdowns by type.
Performance Trends
Connection volumes, session duration, traffic, peak hours, and busiest days.
Authentication & Access
How guests get online across captive portal, Passpoint, and more.
Location & Hotspot Inventory
Full footprint by country, vendor, and site, plus inactive or underperforming venues.
Security & Admin Governance
Audit trails and login-attempt monitoring — success rates, top users, and IPs.
— GUEST ANALYTICS
Turn every connection into a first-party guest profile
Guest analytics show who's using your WiFi and how they engage — captured at the captive portal with consent, owned by you, and ready to feed your CRM and campaigns. GDPR-native by design, never brokered or resold.
Audience & Guest Intelligence
Active users, returning-guest and loyalty trends, top users, and device breakdown by type, OS, model, and vendor.
Marketing & Contact Acquisition
New contacts, email and phone capture, opt-ins and consent trends, acquisition sources, and language preferences.
On-Premise Guest Behaviors
Guest behavior at each location — when they arrive, how long they dwell, and when they leave — in both real-time and historical views.
CRM Ready
APIs, webhooks and connectors to sync profiles into your martech stack. Plus, one-click CSV/Excel export.
— POWERED BY AI
Ask your analytics a question with Hedy
Named after Hedy Lamarr, whose work laid the groundwork for modern wireless. Hedy is the AI Engine built into the platform — so you don't have to build a report to get an answer.
Natural Language
Type or speak a question — “Show me the top 10 venues over the last 30 days” — and get the answer with the charts and data behind it.
Reports On Demand
Hedy generates strategic reports on engagement, loyalty, venue performance, and more, 24/7 inside your dashboard.
Anomaly Detection
Hedy flags issues like registration drops or low opt-ins, turning raw data into actionable insight — continuously.
— FEATURED PRODUCT DOCUMENTATION
See how the services and guest analytics work
— CLIENT RESULTS
Trusted by global leaders in every industry.
Real outcomes from organizations that turned WiFi into a strategic business asset.
Transformed WiFi into a strategic visitor engagement and marketing channel.
80K
Contacts in 24 months
48%
Marketing opt-in rate
45%
Email open rate
Redefined WiFi for Italian rail
travelers with millions of opted-in connections.
travelers with millions of opted-in connections.
116
Active stations
2.3M
Total connections
1.3M
Opted-in profiles
Turned in-venue WiFi into a
live audience engagement
platform.
live audience engagement
platform.
36%
Connection rate
51%
Response rate
84%
Marketing opt-in rate
Unlocked the power of guest WiFi to elevate customer engagement and CRM effectiveness
20,8K+
Visitors onboarded
73,7%
Marketing opt-in
7%
Conversion rate
Unlocked in-store data for 360-degree customer views and targeted messaging
750+
Stores deployed
30K+
New profiles per month
1M+
Real-time moments
Consistent branded guest WiFi across 600+ global stores — no rip-and-replace required.
600+
Stores worldwide
Multi
Brand support
Global
Compliance
Empowered unique customer insights across 200+ retail properties with 360° profiles.
200+
Locations deployed
33K+
Opted-in contacts per month
91%
Opt-in ratio
Turned guest WiFi into a powerful
BI tool across 8 entertainment
districts.
BI tool across 8 entertainment
districts.
8
Districts
8,700
Guest profiles per month
100%
Marketing opt-in rate
— FAQ
Frequently asked questions
Everything you need to know about service and guest analytics
Service analytics measure how your network is performing — online users, connection volumes, session duration, peak hours, reject rates, and authentication methods. Guest analytics measure who's using it — returning visitors, loyalty, device types, new contacts, and opt-ins. Both read the same live data, so one dashboard answers operational and marketing questions side by side.
No. Analytics reads live data through the Cloud4Wi platform APIs across the access points you already run — Cisco, Meraki, Aruba, Ruckus, and more. There are no extra probes to install, no syncing, and no manual exports. The data you see in the dashboard is the live data from your network.
Yes. Multi-location benchmarking ranks every site by connections, users, contacts, and traffic, and flags inactive or underperforming venues instantly. It scales from a single store to thousands of locations, so you can see what's working across the estate and where to act — without stitching exports together by hand.
Yes. Cloud4Wi is GDPR-native and SOC 2 Type II certified. Guest data is first-party, captured at the captive portal with explicit consent, and opt-ins and consent trends are tracked in the analytics themselves. Your data is handled under the same controls as the rest of the platform — never brokered or resold.
Every metric comes back with charts and KPIs and exports to CSV or Excel in one click. Guest and contact data — including opt-ins and acquisition sources — feeds your CRM (Customer Relationship Management) and BI (Business Intelligence) workflows via APIs and webhooks, so insight doesn't stay locked in the dashboard.
No. Analytics is part of the Cloud4Wi platform, included with Guest WiFi, MDU WiFi, and Cloud NAC at no per-feature add-on cost. Because the platform is hardware-independent, it works across the access points and controllers you already run — there's nothing extra to buy or install.
Yes. Analytics pairs with Hedy, the built-in AI Engine. Type or speak a question in plain language — “Show me the top 10 venues over the last 30 days” — and Hedy returns the answer with the charts and data behind it, 24/7, right inside your dashboard.
Ready to reimagine your WiFi?
Spin up your 30-day free trial in minutes, or book time with our team
of WiFi experts to scope an enterprise rollout.
- SOC 2 certified
- No credit card required
- GDPR & global compliance
- No rip-and-replace
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